TY  - JOUR
AU  - motamednia, nasim
AU  - hoseini, mirzahasan
AU  - jamali, ehsan
AU  - jokar, aliakbar
TI  - Designing an Effective Model for Celebrity Endorsers’ Advertising Considering the Interaction Effect of Internalization and Resource Identification on the Behavior and Attitude of the Consumer
JO  - Modiriat-e- farda
VL  - 22
IS  - 75
SP  - 31
EP  - 58
PY  - 2024
DO  - 
ER  -